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This year’s Annual Dinner and Celebration was held Thursday, February 24 at Baraboo Arts Banquet & Convention Center. We commemorated the successes of 2021 and looked ahead to 2022!

Many thanks to 99.7 MAX FM for providing a Facebook Live video stream of the program. Thanks also to Blooms Unfold for providing floral centerpieces, Baraboo Arts for hosting the event, the Larry Stout Trio for performing music and Baker Staging for setting up sound.

Chamber members enjoying snacks and socializing

During the Annual Dinner we honored our 2021 Business of the Year contest winners.

Rising Star Award

This award honors an “up and coming” Chamber member business or individual that has shown a commitment to the work of the Chamber and the betterment of our community.

  • Jake Franzen & Betty Thiessen, Ski-Hi Fruit Farm

Community Service Award

This award recognizes a Chamber member business or individual that demonstrates considerable support of service organizations, projects, and activities in the Baraboo area, or that works to improve the lives of its clients or customers through results-driven programming.

  • Boys & Girls Club of West Central Wisconsin VIDEO

Tourism Award

The tourism award is presented to a Chamber member business, organization, or individual that makes outstanding contributions to our local thriving tourist industry.

  • Tumbled Rock Brewery & Kitchen VIDEO

Business of the Year Award

This award is presented to a Chamber member business that has demonstrated the ability to overcome adversity, has grown during its existence, and contributes to the community and the Chamber.

President’s Award

This award honors an individual or business that has shown a commitment to the work of the Chamber as determined by the President of the board.

• Ana Torres, Las Milpas Restaurant and Store VIDEO

Previous recipients

The list of past recipients is distinguished:


President’s Award: Mary Dressen


Business of the Year: Coffee Bean Connection

Tourism: Devil’s Lake State Park

Rising Star: Balanced Rock Winery

Community Service: Baraboo Young Professionals

President’s Award: Raegen Trimmer


Business of the Year: Baraboo Broadcasting

Tourism: Downtown Baraboo, Inc.

Rising Star: Baraboo Young Professionals

Community Service: Greater Sauk Community Foundation


Business of the Year: Pizza Ranch

Tourism: Johnsen Insurance

Community Service: Boys & Girls Club

Rising Star: Kelsey McDermott


Business of the Year: Baraboo Burger Company

Tourism: Scott O’Donnell

Community Service: Brandon and Nicki Green

Rising Star: Lacey Steffes


Business of the Year: Jose’s Authentic Mexican Restaurant

Tourism: Big Top Parade

Community Service: Teel Plastics

Rising Star: Nicki Green


Business of the Year: Larson Automotive

Tourism: Circus World

Community Service: Pizza Ranch

Rising Star: Clint Hutchens


Business of the Year: Pierce’s Marketplace

Tourism: Big Top Parade

Community Service: Boys & Girls Club


Business of the Year: Circus World

Retail: Broadway Diner

Tourism: Devil’s Lake State Park

Community Service: Hill’s Wiring


Business of the Year: Don-Rick Insurance

Retail: Coffee Bean Connection

Tourism: Ho-Chunk Gaming

Community Service: Pizza Ranch


Business of the Year: Cell.Plus

Retail: Spa Serenity

Tourism: Concerts on the Square

Community Service: People Helping People


Business of the Year: Alliant Energy

Retail: Ardyth’s Sew-N-Vac Shoppe

Tourism: International Crane Foundation

Community Service: Bill and Shirley Brown


Business of the Year: Teel Plastics

Retail: Bekah Kate’s

Tourism:  Downtown Baraboo, Inc.

Community Service: Pierce’s Marketplace


Business of the Year: Baraboo National Bank

Retail: Baraboo Motors

Tourism: Aldo Leopold Foundation

Community Service: Culver’s


Business of the Year: St. Clare Hospital

Retail: Baraboo Motors

Tourism: The Big Dig

Community Service: Domino’s Pizza


Business of the Year: Monk’s Bar & Grill

Retail: Pierce’s Eastside Market

Tourism: Devil’s Lake State Park


Retail: McGann Furniture

Tourism:  Friends of the Baraboo Zoo


Retail: Pierce’s Pick ‘N’ Save

Tourism: Al. Ringling Theatre


Retail: Furniture Loft

Tourism: Baraboo Rapids River Rally


Retail: Baraboo Candy Co.

Tourism:  Fall Art Tour


Retail: Supreme Awards

Tourism: Badger Steam & Gas Engine Club Show


Retail: Corner Drug Store

Tourism: Building Committee – Visitor Center


Retail: S & S Interiors

Tourism: Time Travel Geologic Tour


Retail: Just Imagine

Tourism: Pizza Hut


Retail: Cornerstore Gallery

Tourism: Mid-Continent Railway Museum


Retail: Creative Energies

Tourism: International Crane Foundation


Retail: Don Larson Chevrolet-Buick-Cadillac

Tourism: Circus World Museum

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